Content Marketing Strategy
“The noblest art is that of making others happy.” – P.T. Barnum
And there’s no better way to delight your audiences than to provide them with value: entertainment, education, and education. At Lyra Creative Studios, we embrace these three “Es” as we help changemaking organizations achieve their strategic goals.
Our content marketing strategies draw together brand storytelling, copywriting, persuasive design, and digital media skills to empower your growth. We leverage a cross-channel, data-driven approach that bests the algorithms and captivates your audience wherever you meet them. Effective content marketing is all about the story you tell — everything is secondary.
Book our signature package, the Lyra Dancer, and receive all of the following:
- Keyword research, hashtag research, and competitor analysis
- Content audit and map, including identification of brand authority, content pillars, and buyer journey/ funnels
- 3-month editorial calendar development
- 3-month content strategy for up to 3 channels* (e.g. 1 social network, email marketing provider, blog): — does not include content creation
- Development of value proposition, plus copy variations for web and social
- Swipe file (social templates and CTAs)
- Consultation + brainstorming sessions (up to 2 hours)
*Need more channels? Add more at $49.99 each.
A la carte price: $1,319 — save $220!